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Privacy Policy

Last updated: September 19, 2026

Organize IT SRL ("we", "our"), publisher of the UpBoard.ai platform, is committed to protecting the privacy of its users in accordance with the General Data Protection Regulation (GDPR - EU Regulation 2016/679).

1. Data Controller

Organize IT SRL
Rue du Mont-Lassy 54, 1380 Lasne, Belgium
Company number: 0650.555.046
Email: info@upboard.ai

2. Data Collected

2.1 Registration Data

  • First and last name
  • Professional email address
  • Company name
  • Password (stored in hashed form)

2.2 Usage Data

  • Conversations with AI agents
  • Preferences and settings
  • Technical logs (sign-ins, errors): email addresses, phone numbers, IBANs and national ID numbers are masked in them
  • Usage metrics (number of messages, tokens consumed)

2.3 ERP Data

Data from your ERP (Odoo) is queried in real time: we do not copy your database. We only keep analysis results (alerts, scores), your agents' contextual memory and your ERP connection credentials, encrypted (Fernet). Retention periods are listed in section 7.

2.4 Public diagnostic (free scan)

The free diagnostic can be run without creating an account. To run it, you give us your Odoo address, the database name, the login used and an API key (or a password). We keep:

  • the resulting score and its breakdown by module;
  • the list of detected anomalies, with the reference of the document concerned, the amount and the related party (for example the name of a customer or a salesperson);
  • your Odoo address, the database name and the login used;
  • your contact details (name, email, company) if you choose to leave them, the date and time of your agreement to receive the result, and, separately, the date and time of your agreement to receive commercial updates.

The API key or password is never saved to our database: it only lives in an encrypted token that becomes unusable after 30 minutes.

The form offers two separate boxes. The first one, required to receive your report, allows us to process your contact details and send you the diagnostic result. The second one, optional and unticked by default, allows us to send commercial updates about UpBoard. You receive your report even if you only tick the first one.

If you leave your contact details, they are sent, with your score and the main anomalies, to our sales management tool (Odoo, installed on a server we run ourselves, with no third party involved) so we can follow up on your request. We only send commercial follow-ups if you ticked the second box: at most three emails (1, 3 and 7 days after the diagnostic). Each follow-up contains a one-click unsubscribe link that takes effect immediately: no further follow-up is sent to you.

3. Legal Basis for Processing

  • Contract performance: processing necessary for service delivery, and for the diagnostic you request (pre-contractual steps taken at your request)
  • Legitimate interest: service improvement, security
  • Consent: sending the diagnostic result to your contact details, commercial follow-up emails (a separate, optional consent), and website audience measurement (Google Analytics). You can withdraw your consent at any time, as easily as you gave it.

4. Processing Purposes

  • Providing and improving the UpBoard.ai service
  • Authentication and user account management
  • Secure connection to ERP systems
  • Running the free diagnostic and following up on your request
  • Billing and subscription management
  • Website audience measurement, with your consent
  • Technical support

5. Sub-processors

ServiceProviderLocationPurpose
HostingInfomaniakSwitzerlandServer and database hosting
AIAnthropicUnited StatesAI Agents (Claude)
AIOpenAIUnited StatesSemantic indexing of agent memory (embeddings)
PaymentStripeUnited StatesPayment processing and retention of billing data
EmailBrevoFranceTransactional emails and diagnostic follow-ups
MonitoringSentryUnited StatesError tracking
BackupsGoogle (Google Drive)United StatesOff-site copy of backups, encrypted before upload
Audience measurementGoogle Ireland Limited (Google Tag Manager, Google Analytics)Ireland, possible transfers to the United StatesWebsite traffic statistics, only after your consent
Bot protectionCloudflare (Turnstile)United StatesProtecting the contact and partner forms against bots

Transfers to the United States are governed by Standard Contractual Clauses (SCCs) approved by the European Commission.

For the personal data you process through the service, in particular data from your ERP, we act as a processor within the meaning of Article 28 of the GDPR. Our commitments in that capacity, and how this sub-processor list ties into them, are set out in the data processing agreement (DPA).

6. Cookies and trackers

The website only sets the cookies below. Audience measurement cookies are set, and Google Tag Manager is loaded, only after your consent ("Accept all" or the "Audience measurement" category). Without your consent, no request is sent to Google. We use no advertising cookies.

CookiePurposeTypeDuration
cookie_consentRemember your cookie choicesNecessary13 months
NEXT_LOCALERemember your language (French or English)Necessary12 months
refresh_tokenKeep your session alive while you are signed in to your accountNecessary7 days
_ga, _ga_<identifier>Google Analytics: distinguish visitors and sessionsAudience measurement, subject to consent2 years

For signed-in users, your browser's local storage also keeps the session token and display preferences. No third party reads it.

You can change or withdraw your consent at any time with the "Cookie settings" link in the footer, or with this button. On withdrawal, the Google Analytics cookies are deleted and Google Tag Manager is no longer loaded.

7. Data Retention

  • Public diagnostic that stayed anonymous (no contact details left): deleted 30 days after the diagnostic.
  • Public diagnostic with contact details, no account created: deleted 12 months after the diagnostic, or 30 days after you unsubscribe from the follow-ups if that comes first.
  • Diagnostic from which you created an account: attached to the account and deleted with it.
  • Active account: account data is kept while the subscription or trial is running.
  • Subscription ended or trial expired without subscribing: all account data (users, ERP connections, conversations, analysis results, agent memory) is deleted 90 days after the end of the subscription or trial, unless you subscribed in the meantime.
  • Sign-up never completed (no trial started, no subscription): deleted 90 days after it was created.
  • Contact details sent to our sales management tool: kept while the business relationship is active, and deleted on request at info@upboard.ai. They are not covered by the automatic deletions above.
  • Billing data: the data the law requires to be kept is kept by Stripe, our payment provider, not by us.

You can also ask for your data to be deleted at any time (section 8). Deleted data then disappears from our encrypted backups as they rotate.

8. Your Rights

Under the GDPR, you have the following rights:

  • Access: obtain a copy of your personal data
  • Rectification: correct inaccurate data
  • Erasure: request deletion of your data
  • Portability: receive your data in a structured format
  • Objection: object to the processing of your data
  • Restriction: restrict the processing of your data
  • Withdrawal of consent: at any time, for follow-up emails (unsubscribe link) and for cookies ("Cookie settings")

To exercise your rights, contact us at: info@upboard.ai

9. Security

We implement the following security measures:

  • TLS encryption for all communications
  • Fernet encryption of ERP credentials
  • bcrypt hashing of passwords
  • Two-factor authentication with a code sent by email, off by default: each user can turn it on, and an admin can require it for the whole organisation
  • Data isolation by tenant (multi-tenancy)
  • Access and action logging

10. Supervisory Authority

You have the right to lodge a complaint with the Belgian Data Protection Authority (DPA): www.autoriteprotectiondonnees.be

11. Contact

For any questions regarding this policy: info@upboard.ai